The RIDO saddle's unique patented design, with its very specific combination of radial, contoured and straight planes derived from countless rider studies and trials, effectively redistributes the pressure of the rider's weight away from that sensitive pelvic area and onto the (inner) gluteus maximus (buttocks), that fat-cushioned part of the human anatomy specifically created for taking the strain when sitting and riding.

This is Pressure Shift Geometry™ at work and you notice it the instant you sit on the RIDO saddle no matter what your size or gender! You immediately feel how the pressure points are all completely different from what you're used to with other saddles and this is entirely due to the saddle's shape as it redistributes the downward pressure of your bodyweight.... like magic!

The RIDO saddle's construction is a unique monocoque sculpture™, a patented technological manufacturing revolution in itself, specially developed to fulfil the design's requisite combination of localised flexibility and rigidity and doing away with the need for any superfluous upholstery.

As opposed to a solid frame upholstered with foam or gel pockets where once the padding is crushed the rider is impacting on an inflexible core, the RIDO saddle comprises a specially designed skeleton moulded together with an upper 'skin' which together not only offer localised flexibility in key areas across the sitting surface but a vital degree of 'give' throughout the length of the saddle.

The result is a firm, tough (no upholstery to tear), relatively lightweight (360g) saddle no larger than today's conventional sports saddles, that is available in three colour combinations, is affordable to everyone and, most of all, provides a new and unrivalled level of improved rider comfort with a completely free pedalling action.